Based in New York, Bethanie Gomez is a Seasoned Photo Retoucher and Visual Content Creator with a passion for crafting polished, high-quality imagery that elevates brands and tells compelling visual stories. With experience across e-commerce, editorial, lifestyle, fashion, beauty, footwear, food, and product photography, Bethanie has worked with high-end brands and celebrities, blending traditional retouching craft with AI-powered image generation to deliver work that’s both technically flawless and creatively ahead of the curve.
Her expertise spans color correction, compositing, skin retouching, product cleanup, and image consistency, alongside AI-assisted image creation, background generation, and creative concepting for campaigns that call for imagery beyond what a camera alone can capture.
She enjoys collaborating with photographers, art directors, and creative teams to ensure every image aligns with a brand’s vision and meets the highest production standards, whether it starts on a shoot or in a prompt.
Bethanie believes exceptional visual work should be seamless, enhancing or generating an image without distracting from the subject. Whether refining campaign imagery, optimising e-commerce assets, perfecting editorial work, or building new visuals with AI tools, her goal is always the same: visuals that feel effortless, impactful, and true to the brand.